In this solo episode of Troublemakers, we're flipping the script on how businesses win. It’s not just about having the best product—it's about owning the pipe that gets it to people.

From Coca-Cola’s $100 billion distribution empire to Netflix’s mail-to-streaming disruption, and Apple’s total control over its ecosystem, we break down how the biggest winners didn’t just out-create—they out-distributed.

We’ll also explore modern rebel moves: how creators like Justin Welsh and indie sellers on Shopify and Etsy are building unstoppable one-person distribution engines.

You’ll walk away with real-world examples, fresh data, and a Trouble-Maker Playbook that gives you practical, rebellious steps to start owning your own distribution.

💡 Whether you're a startup, a creator, or just tired of playing by the rules—this episode is your cheat code.