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Tripod: The Audio Advertising Podcast
Trisonic
24 episodes
3 weeks ago
Audio is big news. More people are listening to audio content in more places and more ways than ever before. From traditional radio and streaming services to, yes, podcasts. And that means there are some amazing opportunities for businesses and brands to promote themselves using audio. If you’re new to the medium and are wondering how best to approach audio advertising, this podcast gives you the lowdown in easy-to-follow bitesize episodes. Your host is Matt Hopper, Co-founder and Creative Director of UK specialist audio agency Trisonic. For more details about audio advertising visit https://trisonic.co.uk
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Marketing
Business
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All content for Tripod: The Audio Advertising Podcast is the property of Trisonic and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Audio is big news. More people are listening to audio content in more places and more ways than ever before. From traditional radio and streaming services to, yes, podcasts. And that means there are some amazing opportunities for businesses and brands to promote themselves using audio. If you’re new to the medium and are wondering how best to approach audio advertising, this podcast gives you the lowdown in easy-to-follow bitesize episodes. Your host is Matt Hopper, Co-founder and Creative Director of UK specialist audio agency Trisonic. For more details about audio advertising visit https://trisonic.co.uk
Show more...
Marketing
Business
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That phone number again...?
Tripod: The Audio Advertising Podcast
6 minutes 49 seconds
2 years ago
That phone number again...?
Success in any advertising campaign is judged by the level of response. So when your audio ad contains a call to action, what kind of action should that be? And are there any special tricks you can use to increase response? In this episode, Trisonic Co-founder and Creative Director Matt Hopper discusses call to action with Debbie Dillion, Creative Head at BBC Creative, and creative consultant Kieran Murphy. If you have any questions arising from this episode or you'd like to talk to us about audio advertising email ⁠info@trisonic.co.uk⁠ or visit our https://trisonic.co.uk (⁠website⁠).
Tripod: The Audio Advertising Podcast
Audio is big news. More people are listening to audio content in more places and more ways than ever before. From traditional radio and streaming services to, yes, podcasts. And that means there are some amazing opportunities for businesses and brands to promote themselves using audio. If you’re new to the medium and are wondering how best to approach audio advertising, this podcast gives you the lowdown in easy-to-follow bitesize episodes. Your host is Matt Hopper, Co-founder and Creative Director of UK specialist audio agency Trisonic. For more details about audio advertising visit https://trisonic.co.uk