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Trigger Strategy is now Tentacles
Tom Kerwin and Corissa Nunn
105 episodes
5 months ago

We’re Tom and Corissa from Crown & Reach.


With over 100 episodes, our podcast is the best bad podcast out there. By which we mean: raw, unfiltered, unedited conversations. We talk about strategy, sense-making, and the blurry edges between work and all the other stuff. Because sometimes feeling your way through the fog – with limbs outstretched – is the only way to move forward.


Hosted on Acast. See acast.com/privacy for more information.

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Entrepreneurship
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All content for Trigger Strategy is now Tentacles is the property of Tom Kerwin and Corissa Nunn and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

We’re Tom and Corissa from Crown & Reach.


With over 100 episodes, our podcast is the best bad podcast out there. By which we mean: raw, unfiltered, unedited conversations. We talk about strategy, sense-making, and the blurry edges between work and all the other stuff. Because sometimes feeling your way through the fog – with limbs outstretched – is the only way to move forward.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Entrepreneurship
Business,
Management
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102: Road Signs, Rapid Prototypes, and Productive Confusion
Trigger Strategy is now Tentacles
35 minutes 10 seconds
6 months ago
102: Road Signs, Rapid Prototypes, and Productive Confusion

While sipping homegrown bay leaf tea, we explore how road signs, surprises, and deliberate confusion can unlock better thinking.


From missing signs under railway bridges to the tangled journey of Google Glass, we trace how aporia — the ancient art of being productively confused — can help you build faster, align better, and see the hidden struggles that are gonna derail your projects.


  • Why some signs should disappear to make things flow better
  • How "productive confusion" can trigger better decision making
  • What Google Glass, magic roundabouts, and fast food kitchens have in common
  • How to rapid prototype a billion-dollar product... with clay and wire
  • The curse of "pseudolignment" and how to catch it before it wrecks your team
  • The Align-o-matic: an emerging tool to help you spot hidden assumptions early


Linky goodness:


  • Magic Roundabout (Swindon, UK): https://en.wikipedia.org/wiki/Magic_Roundabout_(Swindon)
  • "A symphony of efficiency, not a waste of motion" from The Founder: https://youtu.be/F-7cjdtrQ9Y?si=3eyzPlVq71Ws-R8o
  • Tom Chi rapid prototyping: https://youtu.be/d5_h1VuwD6g?si=h29WjP8xvX3vxPak
  • Rory Sutherland on defensive decision-making: https://fs.blog/defensive-decision-making/
  • Zeigarnik Effect: https://en.wikipedia.org/wiki/Zeigarnik_effect
  • We may have confused Zeigarnik with Ovsiankina: https://en.wikipedia.org/wiki/Ovsiankina_effect


Innovation Tactics cards we mentioned:


  • Language Market Fit: front | back
  • Solve for Distribution: front | back
  • Hard Test Easy Life: front | back
  • Time Machine: front | back


Get your copy of Innovation Tactics: https://pipdecks.com/products/innovation-tactics


Hosted on Acast. See acast.com/privacy for more information.

Trigger Strategy is now Tentacles

We’re Tom and Corissa from Crown & Reach.


With over 100 episodes, our podcast is the best bad podcast out there. By which we mean: raw, unfiltered, unedited conversations. We talk about strategy, sense-making, and the blurry edges between work and all the other stuff. Because sometimes feeling your way through the fog – with limbs outstretched – is the only way to move forward.


Hosted on Acast. See acast.com/privacy for more information.