Jenna Caldwell is back and booming. In this episode we dive into The Colorist Blueprint—her fast-growing, science-first education platform. We unpack why micro-encapsulated developers matter, what those blue/red/yellow dye molecules actually do in the hair, timing drills, and the shift from “blonder is better” to health, shine, and longevity.
Inside the Blueprint: a three-part path (chemistry & formulation → hands-on drills & placements → business systems) plus scripts and templates to raise prices without the ick. Jenna shares how she went global in 7 months, why accessibility for new stylists matters, and teases upcoming classes on reds, corrections, and social media.
We wrap with my new game Head Rush and a quick plug: Jenna is headlining the Independent Beauty Show (Rochester, NY).
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Short on time? Skip to the good parts 👇
4:52 – Why Jenna’s *more than qualified* to teach the chemistry of color
6:18 – What micro-encapsulation really means
8:49 – How dropping out of college paid off
10:23 – Why bond builders matter more than you think
12:18 – The mystery of the “big ole blue molecule”
13:02 – Are Tide Pods secretly damaging your hair?
14:40 – Consultation, Consultation, Consultation ✍🏽
16:30 – Why Jenna created The Colorist Blueprint (hint: not for the six-figure stylist)
20:20 – From $600 and a dream to teaching color around the world
21:56 – The science behind using 30/40 volume developer
29:03 – Why other educators question The Colorist Blueprint pricing model
47:53 – Headlining The Independent Beauty Show! 🎤
52:00 – Social Media Tips for Colorists
58:30 – My new game: Head Rush! 👏🏽👏🏽👏🏽
