
🎙️ Episode 1: Korean Digital Perms, Global Hair Trends & Seung-ho’s Story — Seoul: Chasing Beauty
In the premiere episode of Seoul: Chasing Beauty, I travel to Seoul, South Korea to explore the international obsession with the Korean digital perm. My guest is Seung-ho, a celebrity hairdresser at the iconic Park Jun Beauty Lab, known for working with foreign clients and perfecting soft, natural-looking curls using advanced perm techniques.
💬 What You’ll Learn in This Episode:
– What is a Korean digital perm and how it’s different from traditional perms
– The difference between cold perm, hot perm, and digital perm machines
– Can you perm bleached, balayaged, or keratin-treated hair safely?
– Why international clients fly to Korea just for this service
– Tools and products used in Korean salons that are rare or unknown in the U.S.
– Popular Korean haircut trends like butterfly layers and high layers
– How to learn Korean perm techniques as a U.S. or international stylist
– A full salon tour with insight into workflow, perm machines, and more
🎧 This episode is perfect for hairstylists, beauty lovers, and anyone curious about Korean beauty culture or trending hair techniques from Asia.
📍 Filmed at: Park Jun Beauty Lab, Myeongdong — Seoul’s premier salon for digital perms
🎙️ Guest: Seung-ho | IG: @parkjun__seungho
📷 Host: Kim Allison | Trendy with Kim Allison
🔗 More episodes & full video series: https://tr.ee/C6aaJv