What’s up, Trendsetters! It’s Max Buzz coming at you live with the freshest updates in pop culture—your VIP pass to the hottest trends, celeb tea, and viral moments lighting up the internet right now. Strap in, because July 2025 is serving up all kinds of fire.

First up, TikTok is absolutely buzzing with the *“Big Mama”* trend, powered by Latto’s anthem celebrating body positivity like never before. Creators all over are flexing their height, curves, and other stats with pure confidence, flipping the script on body scrutiny and owning their power. If you haven’t jumped on this yet, grab that “Big Mama” sound and show the world your glow-up — this one’s all about bold self-love across every silhouette.

And speaking of TikTok, there’s a fresh behind-the-scenes vibe blowing up called the *“With the marketing girl”* trend. It’s hilarious chaos meets viral strategy as middle-aged coworkers and serious businesses get hilariously roped into dancing, lip-syncing, and full-on TikTok madness just to snag those views. Trust me, seeing your dad or your boss attempt these goofy moves? Instant content gold. So if your office needs a laugh and a viral boost, this trend’s your jam.

On the drama and celeb front, The Bear is back with a new season, and the queer reality dating scene is heating up, giving us fresh stories and unforgettable moments to stan. Over at ELLE, all eyes are on relationship buzz—from Hayley Kiyoko’s fiancé to Pete Davidson’s newest flame—because you know your girl Max always keeps tabs on who’s who and what’s new in celeb love.

And if you’re looking for that perfect TikTok dance compilation to vibe with, the Gen-Z Toks crew dropped an epic roundup from January to June featuring everything from the Rat Dance to the Push 2 Start challenge. Whether you wanna learn the moves or just flex on the FYP, these dances are guaranteed to get you trending.

Before I bounce, here’s a quick heads-up: Nostalgia is having a moment with the *“There Was a Time”* carousel trend—a poetic two-slide journey showing where you are now contrasted with a game-changing past moment. Emotional, relatable, and totally share-worthy.

Thanks for tuning in to this week’s episode of Trendsetters: The Latest in Pop Culture. Keep living loud, staying viral, and owning your vibe. I’ll catch you next week with more exclusive drops, trending teas, and all the pop culture goodness you crave.

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