Welcome back, trendsetters! You’re locked in with Max Buzz on "Trendsetters: The Latest in Pop Culture," your VIP pass to everything popping in the digital and entertainment world. Let’s dive into August 2025’s wildest waves hitting your feeds and screens.

First up, Urban Decay just dropped their fiercest collab yet—teaming up with the upcoming horror sequel *M3GAN 2* for a ‘Killer Looks Only’ campaign. Think slasher chills fused with neon glam that’s seriously next-level for your Halloween vibes. Universal’s Halloween Horror Nights are also gearing up to get haunted this fall, featuring the creepy Art the Clown from *Terrifier*. If you’re into drama and screams, this is your scene.

In the streets, Japanese label WIND AND SEA is flexing major 90s nostalgia energy with a fresh capsule collection alongside hip-hop legends De La Soul and iconic rhythm game *PaRappa the Rapper*. This is your go-to drop if you want to blend retro hip-hop style with today’s fashion pulse. Plus, Mattel is serving some serious Wicked realness with new Elphaba and Glinda dolls inspired by Ariana Grande and Cynthia Erivo, just in time for the *Wicked* film release. Oh, and fans of collector culture? Mattel’s Comic-Con exclusives crossing WWE, Jurassic World, and *Masters of the Universe x TMNT* are absolute must-haves.

Now, if you’re living and breathing TikTok, August is all about those slick mood-shift transitions. The "Ring Ring Ring" challenge to Tyler, The Creator’s track is blowing up. It’s a funky “answer-the-phone” move that flips your look or vibe with a snap. Perfect for dramatic glow-ups and scene changes that snap clean and look killer on your profile.

Also brewing on TikTok is the “Guess” trend, where creators tease a story or moment but only answer with “Guess,” sparking massive engagement as commenters flood in with hypotheses — from wild tattoo stories to dramatic reveals. It’s all about hooking your audience and keeping them guessing.

Before we let you go, celebrity news alert: Tom Cruise and Ana de Armas have basically confirmed they're a thing, while Pamela Anderson and Liam Neeson are in the early buzzworthy stages of a new romance, giving us all the heart-eyes.

That’s a wrap on this blazing August edition. Thanks for vibing with me, Max Buzz. Make sure you catch us next week for more fresh drops, meme waves, and celeb tea straight to your ears.

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