
The phrase “I Know Ball” has taken over social media but it’s not just about sports anymore. From TikTok debates to meme wars, this slang has evolved into a global shorthand for expertise, confidence, and sometimes… pure delusion.
In this milestone episode, we unpack where “I Know Ball” came from, why it spread beyond basketball, and how it’s become a cultural catchphrase for people defending their opinions online. Is it the new way of saying “trust me, bro”? Or is it a subtle flex that reflects how online authority now works?