What stops the scroll in 2024? And how do we actually make our lives easier when it comes to our business and marketing when the landscape keeps shifting, our brains are literally being changed by smartphones, the internet, and social media, and attention and engagement are at an all-time low?
As two business consultants and coaches obsessed with content marketing, we are in regular inquiry and real-life client study about how to reach people when, in general, the people we’re trying to reach are overstimulated and overwhelmed by the amount of content they could be consuming at this point in the human existence. If we’re all on our devices filtering out what we want to read and doing it at lightning speed, how do we actually land with our audience? Hint: there’s value in making it easy.
Topics discussed in episode 2:
Creating an engaging content strategy with scroll stopping content that actually orients to the current digital moment
Making less work for our audience, our clients, and ourselves—rather than making more, how can we make it easier
The new online era in which graphics don’t need to be fancy. and short, concise, and minimal “wins”
The value of sharing your voices more than your aesthetic
Developing a strategy that is human-centered rather than internet-centered
Creators mentioned: Raudhah Rahman @raudhah.rahman and Casey Tanner @queersextherapy
For full show notes and transcript link visit www.reimaginingonlinebusiness.com
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What stops the scroll in 2024? And how do we actually make our lives easier when it comes to our business and marketing when the landscape keeps shifting, our brains are literally being changed by smartphones, the internet, and social media, and attention and engagement are at an all-time low?
As two business consultants and coaches obsessed with content marketing, we are in regular inquiry and real-life client study about how to reach people when, in general, the people we’re trying to reach are overstimulated and overwhelmed by the amount of content they could be consuming at this point in the human existence. If we’re all on our devices filtering out what we want to read and doing it at lightning speed, how do we actually land with our audience? Hint: there’s value in making it easy.
Topics discussed in episode 2:
Creating an engaging content strategy with scroll stopping content that actually orients to the current digital moment
Making less work for our audience, our clients, and ourselves—rather than making more, how can we make it easier
The new online era in which graphics don’t need to be fancy. and short, concise, and minimal “wins”
The value of sharing your voices more than your aesthetic
Developing a strategy that is human-centered rather than internet-centered
Creators mentioned: Raudhah Rahman @raudhah.rahman and Casey Tanner @queersextherapy
For full show notes and transcript link visit www.reimaginingonlinebusiness.com
186. Is it time to quit your job? w/ Paula Castillo
Transcend Your Dichotomy w/ Brooke Monaghan
2 years ago
186. Is it time to quit your job? w/ Paula Castillo
If you feel like it’s time for you to leave your job, but you’re unsure of how to take that leap, this episode is for you. This episode’s guest, Paula Castillo is a life and career coach, and she discusses the relationship between strengths, needs, and burnout in the context of considering whether to leave a job. Paula also shares insights about the importance of resources, such as time, money, and relationships, in navigating job transitions.
Paula explains the concept of personal growth, and encourages you to explore who you are now and reacquaint yourself with your values. She suggests taking personality tests like the Gallup Strengths Assessment or the Big Five to gain insights into your strengths and preferences.
Paula also emphasizes the importance of knowing your non-negotiables when considering a job change, and exploring transition options while keeping personal strengths and preferences in mind.
Head over to brooke-monaghan.com to learn how to make what matters most to you central to your approach to business.
Transcend Your Dichotomy w/ Brooke Monaghan
What stops the scroll in 2024? And how do we actually make our lives easier when it comes to our business and marketing when the landscape keeps shifting, our brains are literally being changed by smartphones, the internet, and social media, and attention and engagement are at an all-time low?
As two business consultants and coaches obsessed with content marketing, we are in regular inquiry and real-life client study about how to reach people when, in general, the people we’re trying to reach are overstimulated and overwhelmed by the amount of content they could be consuming at this point in the human existence. If we’re all on our devices filtering out what we want to read and doing it at lightning speed, how do we actually land with our audience? Hint: there’s value in making it easy.
Topics discussed in episode 2:
Creating an engaging content strategy with scroll stopping content that actually orients to the current digital moment
Making less work for our audience, our clients, and ourselves—rather than making more, how can we make it easier
The new online era in which graphics don’t need to be fancy. and short, concise, and minimal “wins”
The value of sharing your voices more than your aesthetic
Developing a strategy that is human-centered rather than internet-centered
Creators mentioned: Raudhah Rahman @raudhah.rahman and Casey Tanner @queersextherapy
For full show notes and transcript link visit www.reimaginingonlinebusiness.com
