In this episode, we sit down with Roofle’s Matthew McDaniel and Chris Morris to uncover how instant roof quote technology is transforming the way contractors sell, market, and scale their businesses. From its early beginnings as a B2C experiment to its evolution into one of the most impactful SaaS platforms in home improvement, Roofle is helping contractors close more deals, build trust faster, and operate with unmatched efficiency. The conversation dives deep into how buyer behavior has shif...
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In this episode, we sit down with Roofle’s Matthew McDaniel and Chris Morris to uncover how instant roof quote technology is transforming the way contractors sell, market, and scale their businesses. From its early beginnings as a B2C experiment to its evolution into one of the most impactful SaaS platforms in home improvement, Roofle is helping contractors close more deals, build trust faster, and operate with unmatched efficiency. The conversation dives deep into how buyer behavior has shif...
The Contractors Guide to Video Marketing in 2025 | Ep 53 | Trades Secrets: Contractor Marketing
Trades Secrets: Contractor Marketing
46 minutes
10 months ago
The Contractors Guide to Video Marketing in 2025 | Ep 53 | Trades Secrets: Contractor Marketing
In this episode of Trades Secrets, we have the pleasure of talking to Carl Kwan, an expert video marketing strategist with a YouTube channel of over 121,000 subscribers. Together we talk about Video Marketers vs Videographers, Carl’s 2025 predictions, and the four videos you NEED to have for your contracting business come 2025. “People don’t realize YouTube is the world’s 2nd largest search engine” - Carl Kwan (a quote from today’s episode) Episode Highlights: Video Marketers vs Videographers...
Trades Secrets: Contractor Marketing
In this episode, we sit down with Roofle’s Matthew McDaniel and Chris Morris to uncover how instant roof quote technology is transforming the way contractors sell, market, and scale their businesses. From its early beginnings as a B2C experiment to its evolution into one of the most impactful SaaS platforms in home improvement, Roofle is helping contractors close more deals, build trust faster, and operate with unmatched efficiency. The conversation dives deep into how buyer behavior has shif...