Can a hat really help reforest Canada? 🌲
In this episode of Tracks, Trails & Forgotten Tales, hosts Dan and Carm talk with Ben — founder of STOK Apparel, a Canadian outdoor lifestyle brand with a mission to give back to nature. From the forests of BC to the roots of sustainable fashion, Ben shares the story behind the hat — how passion for adventure sparked a movement that’s reforesting the land, one tree at a time.

🎧 Listen now to discover how STOK Apparel is blending adventure, sustainability, and purpose to inspire explorers across Canada.

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