74. The 3 Things Operators Do That Destroy Their Marketing Results

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Tourism Marketing Mastery

Erik Hatterscheidt

75 episodes

1 day ago

This show is for those who run a tourism based business and are looking for new ways to market that bring in consistent bookings but still maintain a healthy profit margin for their operation. Inside each episode, learn from Erik Hatterscheidt, a former resort marketing manager and now owner of a global 7 figure tour business as he shares his biggest “A-ha moments” and marketing secrets with full transparency. From marketing flops, to mindset, to big booking wins, Erik pulls you into his world and shares his personal journey to filling bookings using clever marketing ideas.

Marketing

Business

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All content for Tourism Marketing Mastery is the property of Erik Hatterscheidt and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

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74. The 3 Things Operators Do That Destroy Their Marketing Results

Tourism Marketing Mastery

25 minutes 36 seconds

10 months ago

74. The 3 Things Operators Do That Destroy Their Marketing Results

Over the years I’ve observed a pattern after working with hundreds of tourism operators.

Almost every business owner I’ve worked with makes the same 3 assumptions about where to focus their marketing efforts, and all three are typically a huge suck on their resources while yielding little to no results.

In this episode I’ll share the 3 assumptions and then share the 3 things operators should focus on instead which cost virtually nothing, but have a far greater impact on your ability to get bookings.