Welcome to the Totally Radvertising Podcast, your backstage pass to the world of creative advertising. Each week, we connect with top industry leaders—founders, CEOs, writers, directors, and innovators from the internet's fastest-growing brands. Discover the bold strategies and groundbreaking ideas that shaped their success, as we break down unforgettable campaigns and dissect what worked (and what didn’t). If you’re passionate about the creative process and curious about the future of advertising, this podcast is your ultimate guide. Join us and stay inspired by the stories behind today’s most impactful ads!
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Welcome to the Totally Radvertising Podcast, your backstage pass to the world of creative advertising. Each week, we connect with top industry leaders—founders, CEOs, writers, directors, and innovators from the internet's fastest-growing brands. Discover the bold strategies and groundbreaking ideas that shaped their success, as we break down unforgettable campaigns and dissect what worked (and what didn’t). If you’re passionate about the creative process and curious about the future of advertising, this podcast is your ultimate guide. Join us and stay inspired by the stories behind today’s most impactful ads!
Make a Lasting Impact with Better Creative | Trevor Crump, Bestie
Totally Radvertising Podcast
1 hour 1 minute
8 months ago
Make a Lasting Impact with Better Creative | Trevor Crump, Bestie
On this episode of Totally Radvertising, Dallin and Damian sit down with Trevor Crump, who is the co-founder of Bestie Media. Trevor shares his journey and creative breakthroughs, including his most successful campaigns. They talk about how a limited budget can spark innovative solutions, challenging the idea that bigger budgets always lead to better creative. They also discuss current trends in advertising, the importance of organic content, and how a well-crafted ad can "haunt" a consumer's mind long after they've seen it. Tune in to learn more about standing out in your market and making a lasting impact on your audience!
1:48 Advertisement review 13:33 Trevor's career and best creative efforts 22:33 Talking about creative 25:30 Current trends they're seeing in creative 46:28 How much you should spend on creative 52:05 Value of rent-free assets
"The way to target your audience is through creative. The way to stand out is one hundred percent through creative." 22:50
Totally Radvertising Podcast
Welcome to the Totally Radvertising Podcast, your backstage pass to the world of creative advertising. Each week, we connect with top industry leaders—founders, CEOs, writers, directors, and innovators from the internet's fastest-growing brands. Discover the bold strategies and groundbreaking ideas that shaped their success, as we break down unforgettable campaigns and dissect what worked (and what didn’t). If you’re passionate about the creative process and curious about the future of advertising, this podcast is your ultimate guide. Join us and stay inspired by the stories behind today’s most impactful ads!
