
Today’s guest is Jay Lucas.
Jay is the CEO of a heavy equipment recruitment firm in the US.
He’s an absolute master of his niche—
and a brilliant recruiter.
Today, we’re going to be speaking about…
How Jay collects data and uses it to pitch clients—boosting his closing rate.
How a lack of financial understanding nearly brought down his entire company.
And how he got his company from a 30% fill rate to a 100% fill rate—by changing just one thing.