This week, Tony is joined by Jason Feifer, the dynamic editor-in-chief of Entrepreneur magazine, podcast host, keynote speaker, and self-proclaimed “nonstop optimism machine”. Jason shares his insights on entrepreneurship in his new book, “Build for Tomorrow”, which provides strategies and exercises to help entrepreneurs navigate change and emerge stronger. In this episode, part one of their conversation, Jason discusses the driving force behind his book, the significance of establishing an identity and mindset, and why entrepreneurship may not be suitable for everyone.   About Jason Feifer: Jason is the editor-in-chief of Entrepreneur magazine, a startup advisor, and host of the podcasts Build for Tomorrow and Problem Solvers and has taught his techniques for adapting to change at companies including Pfizer, Microsoft, Chipotle, DraftKings, and Wix. He has worked as an editor at Fast Company, Men’s Health, and Boston magazine, and has written about business and technology for the Washington Post, Slate, Popular Mechanics, and others.