How Jake Hutchison Built a Career in Fishing and Social Media In this episode of the Tom Rowland Podcast, I sit down with social media expert and fishing enthusiast Jake Hutcheson. Jake shares his unique journey from fishing in bass tournaments as a middle schooler to building custom rods and managing social media for Mudhole, a fishing rod company. Discover how growing out his hair became the best decision Jake made for his business development and hear his insights on using social media to drive sales and build a brand in the fishing industry. All of my other socials can be found here : https://linktr.ee/TomRowlandPodcast The Tom Rowland Podcast is presented by Star brite! Star brite is clean and protect with Star brite, a leading manufacturer of appearance, maintenance, and performance chemicals and accessories, serving the marine, RV, automotive, powersports, hardware, and home care industries for over 50 years. Headquartered in Fort Lauderdale, FL, and with its manufacturing plant in Montgomery, AL, the company produces “Made In The USA” products, including its flagship ethanol fuel treatment, Star Tron Enzyme Fuel Treatment. https://bit.ly/48tNW0y Podcast Chapters: 00:00 Introduction and Sponsor Message 00:17 Meet Jake Hutchison: The Man Behind the Hair 01:41 Jake's Early Fishing Adventures 04:08 The Entrepreneurial Spirit: From Mowing Lawns to Guiding Fishing Trips 06:39 Discovering Rod Building 10:34 Landing the Dream Job at Mudhole 12:56 Navigating Social Media for Business Success 27:09 The Evolution of Social Media Platforms 32:27 Exploring the Fishing Industry 32:43 Creating Opportunities for Young Creators 34:33 The Importance of Social Media Skills 35:37 Impact of Social Media on Fishing 41:52 Forward Facing Sonar Debate 47:45 Fishing Etiquette and Social Media 53:26 ICAST and Influencer Marketing 58:51 Hot Seat Questions and Wrap-Up