Kia is in the midst of a major transformation when it comes to its product portfolio and brand identity. In this episode of To the Point, we explore how marketing is helping to drive the transformation to redefine Kia, from both a consumer and retail perspective. Guest [Russell Wager, Vice President, Kia America]
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Kia is in the midst of a major transformation when it comes to its product portfolio and brand identity. In this episode of To the Point, we explore how marketing is helping to drive the transformation to redefine Kia, from both a consumer and retail perspective. Guest [Russell Wager, Vice President, Kia America]
Building Forward: Buick GMC on the Value of D, E & I
To The Point with Marcus Amick
20 minutes
3 years ago
Building Forward: Buick GMC on the Value of D, E & I
In Part 2 of Building Forward: Buick GMC on the Value of D, E & I To the Point explores the benefits and business case for Diversity, Equity, and Inclusion, with Sherry Schultz, Executive Vice President, Chief Human Resources for the Walser Automotive Group, based in Minnesota and Wanda Howell, the owner of Cronic Buick GMC in Georgia - ̶ winners of the first-ever Buick GMC Inclusive Dealer Recognition award. Wanda Howell [Chronic Buick GMC, Owner] & Sherry Schultz [EVP, C...
To The Point with Marcus Amick
Kia is in the midst of a major transformation when it comes to its product portfolio and brand identity. In this episode of To the Point, we explore how marketing is helping to drive the transformation to redefine Kia, from both a consumer and retail perspective. Guest [Russell Wager, Vice President, Kia America]
