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TMC Presents: The Marketing Clubhouse
The Marketing Club
2 episodes
1 day ago

Welcome to The Marketing Clubhouse - the official podcast of The Marketing Club, a 14,000+ strong community of marketers.


Each episode, we dive into the stories, strategies, and slightly chaotic realities of working in marketing across Australia and New Zealand.

From brand builders and campaign creators to founders, those just starting out, those in the messy middle and everyone in between - this is where marketers come to swap ideas, learn from each other, and have some real talk about the industry we all love (and sometimes love to hate).


Grab a coffee, pull up a chair - you’re in The Clubhouse now 💜


Hosted on Acast. See acast.com/privacy for more information.

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Marketing
Education,
Business,
Careers
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All content for TMC Presents: The Marketing Clubhouse is the property of The Marketing Club and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Welcome to The Marketing Clubhouse - the official podcast of The Marketing Club, a 14,000+ strong community of marketers.


Each episode, we dive into the stories, strategies, and slightly chaotic realities of working in marketing across Australia and New Zealand.

From brand builders and campaign creators to founders, those just starting out, those in the messy middle and everyone in between - this is where marketers come to swap ideas, learn from each other, and have some real talk about the industry we all love (and sometimes love to hate).


Grab a coffee, pull up a chair - you’re in The Clubhouse now 💜


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Marketing
Education,
Business,
Careers
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Human to Human Marketing with Julian Thompson
TMC Presents: The Marketing Clubhouse
23 minutes 9 seconds
3 days ago
Human to Human Marketing with Julian Thompson

What if your social media metrics don’t actually matter?


In this episode of The Marketing Clubhouse, we sit down with Julian Thomson, Partner & Head of Strategy at Mosh - the social agency famous for cutting the fluff and focusing on results that sell. Julian’s known for calling it how it is: if “engagement” isn’t paying the bills, it’s not working.


We unpack:

  • Why marketing isn’t B2B or B2C anymore - it’s human to human
  • How to turn that mindset into a content strategy that actually drives sales
  • The real role social media plays in brand-building (and how big its slice of the marketing pie should be)
  • The first 90 days every solo in-house marketer should focus on
  • Whether giveaways are genius or lazy marketing
  • And where AI fits into the future of social — friend or foe?


Plus, Julian takes on The Brief — our five rapid-fire questions — and ends with The Elevator Drop, pitching a viral campaign for a children’s storybook about robots.


If you want honest, practical advice from one of New Zealand’s top social strategists (and a few laughs along the way), this episode’s for you.


🎧 Tune in and take notes — because Julian’s giving you no-fluff, proof-driven marketing steps you can use tomorrow.

Become part of a community built for career progression, industry connections, real-world learning and all the marketing vibes!


Our members get access to educational events, social networking events, dinner club events, webinars, exclusive perks, and a private Slack network of marketers across Australia & New Zealand.


Follow us on Linkedin: https://www.linkedin.com/company/the-marketing-club-au-nz

Follow us on Instagram: @themarketingclub_aunz


Find your membership options and subscribe to our newsletter at www.themarketingclub.com or get in touch at contact@themarketingclub.org


Hosted on Acast. See acast.com/privacy for more information.

TMC Presents: The Marketing Clubhouse

Welcome to The Marketing Clubhouse - the official podcast of The Marketing Club, a 14,000+ strong community of marketers.


Each episode, we dive into the stories, strategies, and slightly chaotic realities of working in marketing across Australia and New Zealand.

From brand builders and campaign creators to founders, those just starting out, those in the messy middle and everyone in between - this is where marketers come to swap ideas, learn from each other, and have some real talk about the industry we all love (and sometimes love to hate).


Grab a coffee, pull up a chair - you’re in The Clubhouse now 💜


Hosted on Acast. See acast.com/privacy for more information.