TGJ#30: Does Your Content Cut It? (with Dave Pinnington)

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TINY GIANT JAMS

Kerry and Norts

42 episodes

6 days ago

A regular rapid-fire romp through all that's happening in modern marketing - voice, chatbots, creative AI and a whole lot more. With Kerry and Norts of Tiny Giant. Expect surprises and thrills aplenty.

Technology

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TGJ#30: Does Your Content Cut It? (with Dave Pinnington)

TINY GIANT JAMS

23 minutes

6 years ago

TGJ#30: Does Your Content Cut It? (with Dave Pinnington)

Gestalt! There, we said it. As used by our guest on Episode 30 of TGJ, Dave Pinnington. As founder of Markify.io Dave is on a mission to fix the broken world of marketing by helping businesses and brands understand what of their content works. You'd be surprised to know how few know anything about anything. We touch on behavioural economics, the art of benchmarking and a whole lot more. Feel free to get stuck in and finish up hugely contented.