This is how Adidas assesses the FIFA World Cup (with Murilo Antonio, Global Strategy Director at Adidas)

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TikTok Talk - die erfolgreichsten Marken im TikTok Business

Bold Creators Club

63 episodes

6 days ago

Im TikTok Talk Podcast sprechen Florian Listl und Marvin Hammerschmidt regelmäßig mit den kreativen Köpfen hinter den führenden TikTok-Marken Deutschlands. Ob innovative Strategien von Red Bull oder die Markengeschichte von Aevor – erfahren Sie, wie Top-Marken auf TikTok Erfolg haben. Wir diskutieren spezifische Business-Strategien, Erfolgsrezepte und aktuelle Trends im Social Media Marketing. Für alle, die verstehen wollen, wie man die Dynamik von TikTok für geschäftlichen Erfolg nutzt. Mehr Infos unter TikTok-Talk.com

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This is how Adidas assesses the FIFA World Cup (with Murilo Antonio, Global Strategy Director at Adidas)

TikTok Talk - die erfolgreichsten Marken im TikTok Business

32 minutes 36 seconds

2 years ago

This is how Adidas assesses the FIFA World Cup (with Murilo Antonio, Global Strategy Director at Adidas)

Welcome to Bold Campaigns! In this episode, our special guest, Antonio Murilo, will share with us how Adidas tailors its marketing for Europe and Latin America. We'll also explore its perspective on the last World Cup, including the mood during the round of sixteen. Discover what sports brands deem a successful event and how Adidas reacted to the unique timing. Get to know more about Adidas with us!