On the series finale of THRIVE, Fereshta Ramsey talks with Kelly about their forthcoming book, HEAL to LEAD, and how our emotional history impacts the way we show up as leaders. Fereshta Ramsey and I cover these points and more: Reflecting on the end of the podcast and creating space for future opportunities;The need for willingness and courage in trauma healing;Empowering clients to understand that the key to healing and growth is within;The epidemic of "not enoughness" in society; andThe im...
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On the series finale of THRIVE, Fereshta Ramsey talks with Kelly about their forthcoming book, HEAL to LEAD, and how our emotional history impacts the way we show up as leaders. Fereshta Ramsey and I cover these points and more: Reflecting on the end of the podcast and creating space for future opportunities;The need for willingness and courage in trauma healing;Empowering clients to understand that the key to healing and growth is within;The epidemic of "not enoughness" in society; andThe im...
Ep 160: How to Design Clear Messages, with Ben Guttmann
THRIVE: Your Agency Resource
20 minutes
2 years ago
Ep 160: How to Design Clear Messages, with Ben Guttmann
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Ben Guttmann discuss how we may be making our messaging unnecessarily complicated for our audience and how to address that. Ben Guttmann and I cover these points and more: How we experience fluency in messaging as consumers;The difference between complicated and complex;Five design principles to achieve the goal of fluent messaging; andFocusing on benefits, not features, to resonate with an audience.Be sure to tune in to all th...
THRIVE: Your Agency Resource
On the series finale of THRIVE, Fereshta Ramsey talks with Kelly about their forthcoming book, HEAL to LEAD, and how our emotional history impacts the way we show up as leaders. Fereshta Ramsey and I cover these points and more: Reflecting on the end of the podcast and creating space for future opportunities;The need for willingness and courage in trauma healing;Empowering clients to understand that the key to healing and growth is within;The epidemic of "not enoughness" in society; andThe im...