A deepfake can cost $1.33 to create, but the projected economic loss from this technology is already hitting a trillion dollars. The threat is no longer theoretical—it's a $25 million wire transfer in Hong Kong, triggered by a sophisticated deepfake video. As leaders, we've invested heavily in technological defenses, but we’ve overlooked the real target: human emotion. Deepfakes and social engineering don't breach firewalls; they exploit fear, urgency, curiosity, and our desire to trust. With...
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A deepfake can cost $1.33 to create, but the projected economic loss from this technology is already hitting a trillion dollars. The threat is no longer theoretical—it's a $25 million wire transfer in Hong Kong, triggered by a sophisticated deepfake video. As leaders, we've invested heavily in technological defenses, but we’ve overlooked the real target: human emotion. Deepfakes and social engineering don't breach firewalls; they exploit fear, urgency, curiosity, and our desire to trust. With...
Episode 48: Deepfakes Target Emotions, Not Tech: A C-Suite Playbook for Digital Safety
Thrive with EQ Leadership's Playbook!
27 minutes
3 days ago
Episode 48: Deepfakes Target Emotions, Not Tech: A C-Suite Playbook for Digital Safety
A deepfake can cost $1.33 to create, but the projected economic loss from this technology is already hitting a trillion dollars. The threat is no longer theoretical—it's a $25 million wire transfer in Hong Kong, triggered by a sophisticated deepfake video. As leaders, we've invested heavily in technological defenses, but we’ve overlooked the real target: human emotion. Deepfakes and social engineering don't breach firewalls; they exploit fear, urgency, curiosity, and our desire to trust. With...
Thrive with EQ Leadership's Playbook!
A deepfake can cost $1.33 to create, but the projected economic loss from this technology is already hitting a trillion dollars. The threat is no longer theoretical—it's a $25 million wire transfer in Hong Kong, triggered by a sophisticated deepfake video. As leaders, we've invested heavily in technological defenses, but we’ve overlooked the real target: human emotion. Deepfakes and social engineering don't breach firewalls; they exploit fear, urgency, curiosity, and our desire to trust. With...
