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thoughtunpacked
Josh Muirhead
13 episodes
2 days ago
thoughtunpacked is an exploration of concepts or ideas that impact marketing. Each episode will have its own style and flavour. Because of the inherent need for this podcast to be flexible, all I can tell you is that I'll continue to focus on marketing and how human behaviour is writing and then re-writing all the rules. Finally, I believe that Common Sense is a False Prophet and that any idea - even ones that are 'common sense' are worth exploring.
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Marketing
Business
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All content for thoughtunpacked is the property of Josh Muirhead and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
thoughtunpacked is an exploration of concepts or ideas that impact marketing. Each episode will have its own style and flavour. Because of the inherent need for this podcast to be flexible, all I can tell you is that I'll continue to focus on marketing and how human behaviour is writing and then re-writing all the rules. Finally, I believe that Common Sense is a False Prophet and that any idea - even ones that are 'common sense' are worth exploring.
Show more...
Marketing
Business
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Tips for Crisis Communications
thoughtunpacked
19 minutes
4 years ago
Tips for Crisis Communications

“Do you have some best practices on Crisis Communications you could recommend? I think this kind of information is always good to have in your back pocket, especially when working with small businesses.”

Having worked in digital marketing for the better part of two decades and a good portion of that time work for large PR / Communications agencies, I've learned how to navigate the world of Crisis Communications.

In this episode, I share my five tips for managing Crisis Communications:

  • Move slow to go fast.
  • Don’t automatically accept fault — but acknowledge the problem.
  • Be very aware of where you share.
  • Bring everyone to the table.
  • Don’t assume ANYTHING.

The thoughtunpacked podcast is an exploration into the world of modern marketing. My goal: brings some clarity and context into an industry that impacts our everyday lives. 

thoughtunpacked
thoughtunpacked is an exploration of concepts or ideas that impact marketing. Each episode will have its own style and flavour. Because of the inherent need for this podcast to be flexible, all I can tell you is that I'll continue to focus on marketing and how human behaviour is writing and then re-writing all the rules. Finally, I believe that Common Sense is a False Prophet and that any idea - even ones that are 'common sense' are worth exploring.