Our guest this week to share 3 thoughts on this topic is Sylvie di Giusto, who is an accomplished author, international keynote speaker and expert in Modern Emotional Intelligence. Trusted by top organizations worldwide, Sylvie empowers leaders and professionals to make impactful decisions that drive growth and success. In this episode, Sylvie is giving away a FREE copy of her book to the first 5 people who comment--the specific thing she requested during the interview--on the YouTube version or our social media. Good Luck! TOPIC:  How to Discover Your Fair Advantage GUEST: Sylvie di Giusto   THOUGHT #1 - Position Yourself as a Category of One - the Thing That Makes You Stand Out from the Rest THOUGHT #2 - Concisely & Creatively Communicate to Others What is Unique About You THOUGHT #3 - Avoid Self-Sabotaging - Don't Focus on Things that Are NOT Unique Selling Points CONNECT: Website: SylviediGiusto.com Mobile Courses: HowYouImpress.com Book: The Image of Leadership Book: Discover Your Fair Advantage Instagram: Sylvie di Giusto Linkedin: Sylvie di Giusto YouTube: Sylvie di Giusto   SYLVIE di GIUSTO'S BIO: More than a decade ago, international keynote speaker Sylvie made one of the best decisions of her life—to leave her successful 20-year corporate career in Europe and bring her young family across the Pond to America with a newborn on her lap—exercising what she has since called The Power of Choice, a conscious decision-making framework that allows us to understand our perceptions, choose our behaviors, and determine our best outcomes. Now, extraordinary leaders and professionals at many of the most respected organizations and associations in the world—from American Express to American Airlines, Hilton to Nespresso, Microsoft to Prudential, and even the US Air Force—trust Sylvie to help them make the right decisions that grow their brands and bottom lines. Building on her five cornerstones of Modern EmotionalIntelligence—visual, behavioral, verbal, digital, and social intelligence—Sylvie gives her audiences the Power of Choice to determine their greatest outcomes in leadership, sales, and customer experience. Let Sylvie take your organization on an entertaining, spectacular, and thought-provoking journey through the brain, the mind, and from the unconscious to the conscious—and ultimately to the heights of personal, professional, and organizational success. And don’t forget to take a good book for your journey! Sylvie is the author of The Image of Leadership and Discover Your Fair Advantage, in which she shows you how to make every interaction count.   RESOURCES: Evergreen Podcast Network - EvergereenPodcasts.com Thoughts That Rock – ThoughtsThatRock.com Certified Rock Star - CertifiedRockStar.com Booky Call - https://www.bookycall.com Booky Call - Book Review App on Apple - Apps.Apple.com Booky Call - Book Review App on Google Play - Play.Google.Com  Service That Rocks: Create Unforgettable Experiences and Turn Customers into Fans (Jim Knight) - ServiceThatRocksBook.com Leadership That Rocks: Take Your Brand's Culture to Eleven and Amp Up Results (Jim Knight) - LeadershipThatRocksBook.com Culture That Rocks: How to Revolutionize Your Company’s Culture (Jim Knight) – CultureThatRocks.com Black Sheep: Unleash the Extraordinary, Awe-Inspiring, Undiscovered You (Brant Menswar) - FindYourBlackSheep.com Rock ‘n Roll With It: Overcoming the Challenge of Change (Brant Menswar) – RocknRollWithIt.com Cannonball Kids’ cancer – CannonballKidscancer.org Big Kettle Drum - BigKettleDrum.com Spectacle Photography (Show/Website Photos) – SpectaclePhoto.com Jeffrey Todd “JT” Keel (Show Music) - JT Keel Learn more about your ad choices. Visit megaphone.fm/adchoices