Dive into a groundbreaking conversation with Mathew Koshy, founder of Sunfuel Electric, as we explore the frontiers of electric vehicles (EV) and the opportunities they present in India. It is well within your reach to make money from the EV and the Charging Infrastructure wave in India, Now! In this episode, we discuss: The EV Charging Frontier: Why the EV charging sector is the next big thing in India for the coming decade. Marketing as a Financial Lever: How marketing is becoming a vital interim solution for high-capital companies to ease initial cash flow challenges. Passive Income with EV Charging: Steps to set up your own EV charging stations and how it can be a source of passive income. Climate Change - An Immediate Concern: Discussing the ‘now’ problem of climate change and practical ways to address it. Sunfuel: Enabling Your Financial Independence: How partnering with Sunfuel can kickstart your journey towards earning passive income. The Impact of Out of Home Advertising: The role of OOH advertising in shaping consumer behavior and its significance for businesses like Sunfuel Electric. Tune in to gain insights that could revolutionize your perspective on the EV industry, passive income, and the power of advertising. Make sure to subscribe and click the bell icon for updates on the latest in sustainable technology and business strategies. 🔔💡 #EVCharging #PassiveIncomeIdeas #ClimateCrisis #OOHAdvertising #SunfuelElectric #SustainableTech Website: https://www.sunfuelelectric.com/ "We strongly believe people don't fall in love with corporations, they fall in love with personalities!" Do you agree, whats on your mind? We would love to help your business connect with your community, get on our podcast, send us an email! Email: info@thethoughtbistro.com Get in the comments below or head to: Twitter: https://twitter.com/ThoughtBistro Instagram: https://www.instagram.com/thoughtbistro/ Meet the Hosts Akhil Gupta : akhil@thethoughtbistro.com Vishrut Poddar : vishrut@thethoughtbistro.com 00:00 - What are you in for? 01:02 - Climate change is a problem of today. Accelerating the growth of electric mobility in India 04:04 - Why is the change to electric vehicles so difficult? 05:20 - The 4 pillars of charging infrastructure. What is City Charging? 06:40 - The need for Destination Charging 08:30 - The need for Highway Charging. Moving away from the petrol station model 11:25 - Electric Thinking vs Gasoline Thinking 15:00 - The cost of setting up a charging infrastructure in India 17:45 - Running Costs associated with running an unmanned charging station 21:00 - How to transform the charging station into a brand (add picture of monolith) 23:10 - Economics of setting up a charger as a hotelier 25:10 - Programatic Digital Advertising vs Out of Home Advertising and Value Added Services 27:20 - Can you set up a charger as a passive investment?. Why is it not as simple as it looks? 34:00 - Cost breakdown for the three different types of chargers. 37:00 - Cost of running an EV, the differences from an ICE car. First experiences with EV’s 41:15 - Why is it so important that Ev’s feel right? How much is the impact on the environment? 44:22 - How do you develop trust? How has government been of help? 46:21 - What is the lowest hanging fruit for YOU the audience in the Electric Vehicle Charging Space? 49:45 - Who is Mathew? Why does he care? 51:40 - The Sun Fuel team and their roles 53:26 - It’s tradition time. What is the that has been left for Mathew? 54:35 - Conclusion