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This Week in Local
Localogy
89 episodes
6 days ago
Accelerate your SaaS Smarts. Localogy’s Mike Boland drills down into the stories from the forefront of localization and the local commerce ecosystem. Mike interviews the power players in media, brand, agency, and SaaS who are calling the shots in modern commerce. Follow This Week in Local for a dose of tech news and analysis from Localogy's analyst team. Each episode shares knowledge to help you win the next deal, the next role, and maybe even the next bet.
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All content for This Week in Local is the property of Localogy and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Accelerate your SaaS Smarts. Localogy’s Mike Boland drills down into the stories from the forefront of localization and the local commerce ecosystem. Mike interviews the power players in media, brand, agency, and SaaS who are calling the shots in modern commerce. Follow This Week in Local for a dose of tech news and analysis from Localogy's analyst team. Each episode shares knowledge to help you win the next deal, the next role, and maybe even the next bet.
Show more...
Tech News
News
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E80: Damian Rollison, SOCi: The Evolution of Local SEO: From Citation Building to AI and Beyond
This Week in Local
32 minutes 23 seconds
1 year ago
E80: Damian Rollison, SOCi: The Evolution of Local SEO: From Citation Building to AI and Beyond

In E80, SOCi's Damian Rollinson explains why direct optimization on core platforms like Google, Bing, Apple Maps, Yelp, and Facebook is now more critical than ever for local businesses.

We explore the importance of long tail syndication in local SEO, its historical significance, and how its impact has evolved over time. 

Tune in to get actionable insights and stay ahead in the competitive local search landscape. 

Don’t forget to check out part one of our discussion in episode 74!

Get the report from SOCI here: https://www.meetsoci.com/resources/insights/brands-franchises/long-tail-syndication-still-work-local-search/

This Week in Local is a Localogy production. To learn more, please visit Localogy.com. 
Would you like to recommend a guest, ask a question, or sponsor an episode? Start a conversation with us at podcast@localogy.com.

This Week in Local
Accelerate your SaaS Smarts. Localogy’s Mike Boland drills down into the stories from the forefront of localization and the local commerce ecosystem. Mike interviews the power players in media, brand, agency, and SaaS who are calling the shots in modern commerce. Follow This Week in Local for a dose of tech news and analysis from Localogy's analyst team. Each episode shares knowledge to help you win the next deal, the next role, and maybe even the next bet.