In this episode of This Old Baker Podcast, Kim Artlip explores the rising popularity of scratch baking and why more people are embracing homemade treats over store-bought options. From the desire for better ingredients and richer flavors to the therapeutic joy of baking, Kim shares insights on why this movement is here to stay. Whether you’re a seasoned baker or just getting started, this episode will inspire you to roll up your sleeves, preheat that oven, and rediscover the magic of baking from scratch. Tune in for tips, personal stories, and plenty of warm, buttery goodness!