The age of traditional SEO is over. We are now entering whatI would call the age of “Invisible Discovery,” where content is no longer created for people, but for the machines acting on their behalf. In a marketplace where AI agents digest and summarize content before a human ever sees it, being invisible to AI is equivalent to being irrelevant. One fact isclear: AI-generated traffic converts better than Google search traffic. This offers an extraordinary benefit to those agile enough to embrace structured, searchable, open content and especially video. The shift isn’t just technical,it’s philosophical: Are you building for comprehension or clinging to obsolete strategies of visibility? As I’ve long said, the market is a relentless mechanism of feedback. So I ask, how is your content competing in a world where discovery is outsourced to algorithms?

#AIContentStrategy #DigitalEconomy #ComprehensionEra #MachineReadableContent#SearchInnovation