Today, most people view O.J. Simpson through the lens of a brutal double murder and the circus-like trial that captivated the nation in the mid-1990s. But Rich and Bryan begin their deep dive into his story with personal encounters with “The Juice” and explore the unique celebrity brand he built before it all came crashing down. From football legend to sports broadcaster, television and film actor, and pitchman. How Simpson’s fame endured despite multiple incidents of domestic violence.

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