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This is Digital
West Monroe
46 episodes
9 months ago
What does it mean for a company to Be Digital? It’s not a specific technology or a destination – it’s a mindset. Join West Monroe Chief Marketing Officer Rissa Reddan as she interviews experts who are redefining what it means to be digital. This series will inspire listeners to think digitally in their own organizations – and reap the bottom-line rewards. This season, we’ll explore the importance of connecting digital experiences with physical ones, whether to build or buy new solutions to meet customer demands, and how your business can survive a recession by becoming an essentialist.
For more information, visit our website: https://www.westmonroe.com/perspectives/podcast/this-is-digital
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Management
Business,
Marketing
RSS
All content for This is Digital is the property of West Monroe and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
What does it mean for a company to Be Digital? It’s not a specific technology or a destination – it’s a mindset. Join West Monroe Chief Marketing Officer Rissa Reddan as she interviews experts who are redefining what it means to be digital. This series will inspire listeners to think digitally in their own organizations – and reap the bottom-line rewards. This season, we’ll explore the importance of connecting digital experiences with physical ones, whether to build or buy new solutions to meet customer demands, and how your business can survive a recession by becoming an essentialist.
For more information, visit our website: https://www.westmonroe.com/perspectives/podcast/this-is-digital
Show more...
Management
Business,
Marketing
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How Silicon Valley Bank Balances Innovation & Value
This is Digital
47 minutes
1 year ago
How Silicon Valley Bank Balances Innovation & Value
Silicon Valley Bank has redefined banking in its quest for the frictionless customer experience. Milton Santiago, Global Head of Digital Solutions at Silicon Valley Bank, joins us to discuss SVB's journey in adapting its services to meet the sophisticated needs of tech companies. We also cover the need to prioritize the client's needs and to experiment and learn from internal solutions before implementing AI capabilities for customers. 

In this episode:
  • Introduction to Santiago and his role with Silicon Valley Bank
  • Leveraging technology to enhance customer experience
  • Balancing innovation and cost-effectiveness
  • Collaboration with fintechs: friends, not foes
  • First Citizens Bank acquisition and new ownership structure

This is Digital
What does it mean for a company to Be Digital? It’s not a specific technology or a destination – it’s a mindset. Join West Monroe Chief Marketing Officer Rissa Reddan as she interviews experts who are redefining what it means to be digital. This series will inspire listeners to think digitally in their own organizations – and reap the bottom-line rewards. This season, we’ll explore the importance of connecting digital experiences with physical ones, whether to build or buy new solutions to meet customer demands, and how your business can survive a recession by becoming an essentialist.
For more information, visit our website: https://www.westmonroe.com/perspectives/podcast/this-is-digital