What if you knew a shipper was actively searching for capacity before they ever reached out? In this episode, I’m joined by Kevin Hill, longtime freight media voice and now part of the team at CarrierSource, to talk about one of the most powerful tools in freight prospecting today: shipper intent data. We break down how CarrierSource tracks shipper behavior across thousands of lane and equipment type searches, how sales teams are using that intel to target better, and why this kind of visibil...
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What if you knew a shipper was actively searching for capacity before they ever reached out? In this episode, I’m joined by Kevin Hill, longtime freight media voice and now part of the team at CarrierSource, to talk about one of the most powerful tools in freight prospecting today: shipper intent data. We break down how CarrierSource tracks shipper behavior across thousands of lane and equipment type searches, how sales teams are using that intel to target better, and why this kind of visibil...
Episode 88: Using Shipper Intent to Win More Freight with Kevin Hill
ThinkFreight
39 minutes
3 weeks ago
Episode 88: Using Shipper Intent to Win More Freight with Kevin Hill
What if you knew a shipper was actively searching for capacity before they ever reached out? In this episode, I’m joined by Kevin Hill, longtime freight media voice and now part of the team at CarrierSource, to talk about one of the most powerful tools in freight prospecting today: shipper intent data. We break down how CarrierSource tracks shipper behavior across thousands of lane and equipment type searches, how sales teams are using that intel to target better, and why this kind of visibil...
ThinkFreight
What if you knew a shipper was actively searching for capacity before they ever reached out? In this episode, I’m joined by Kevin Hill, longtime freight media voice and now part of the team at CarrierSource, to talk about one of the most powerful tools in freight prospecting today: shipper intent data. We break down how CarrierSource tracks shipper behavior across thousands of lane and equipment type searches, how sales teams are using that intel to target better, and why this kind of visibil...