Customers Prefer a Fix over Change

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TheSalesAdvice: Selling Will Never Be The Same Again

Ton Verleg

64 episodes

2 days ago

Two Salespersons doing the same job. Which one will survive?

Self-Improvement

Education

RSS

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Two Salespersons doing the same job. Which one will survive?

Self-Improvement

Education

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Customers Prefer a Fix over Change

TheSalesAdvice: Selling Will Never Be The Same Again

4 minutes

3 years ago

Customers Prefer a Fix over Change

Here is a challenge for you. How do you handle situations where a prospect currently experiences dissatisfaction in one area, but according their thinking changing to you may lead to imperfection in another? They much prefer a fix over a change.