Had the BIGGEST privilege to have Robert Lai on this podcast - he is the founder of Kaliber Performance Marketing and has quite a peculiar background, from running nightclubs in Australia all the way to working at Google TWICE at Australia and New York respectively. Aside from that, he is a true veteran in the media industry who had invested over US$400M in digital ad spend for his clients.   

We talk about his beginnings running nightclubs in Australia, the toxic truth about public media agencies and how they're the worst, nerdy talk about performance marketing (WHICH I LOVE), and general life principles and lessons for people young in their career and life :) 

While there are just so many lessons from this podcast, one of my biggest takeaways was to not be fixated on how much I was earning per hour, but instead looking at everything as a learning opportunity, and how such learnings will go a long way aside from just monetary compensations - one insecurity that I've always had was about how my salary as an entry-level employee in a media agency being significantly much lesser compared to my peers who were working in big tech companies, FMCG companies, and banking firms. And while the market is the market where I'm paid based on my contributions to the company (which is marginal to the scale of the business), I definitely fell short on looking at it from a learning perspective - or for the matter, seeing every opportunity that came in life as a chance to improve and grow.