Summary
Roger Norton shares his background and experiences in product development and entrepreneurship. He emphasizes the importance of playing big games and taking risks to succeed. Norton also discusses generating ideas and finding meaningful problems to solve.
He advises focusing on solving problems rather than being solution-focused. Additionally, he provides insights on validating ideas and prioritizing features in a minimum viable product (MVP) and so much more.
Chapters
00:00 Introduction and Background
04:55 Generating Ideas and Solving Problems
09:27 Validating and Choosing the Right Problem to Solve
12:28 Finding the Right Problem and Market Research
17:14 Building and Launching the Minimum Viable Product (MVP)
27:43 Collecting and Incorporating Customer Feedback
34:00 Launching and Continuous Improvement
43:10 Building a Product for Non-Technical Founders
46:12 Differentiating Between Startups and Small Businesses
53:29 Insights from Building Businesses from the Ground Up
53:43 Favorite Music and Books
55:54 Hobbies and Free Time
Resources:
Website : www.rogernorton.net
Twitter (X) : www.twitter.com/rogernort
Linkedin : www.linkedin.com/in/rogernort
Blog : www.rogernort.medium.com
Book: www.leanpub.com/starthere
Socials of Host
Adebisi Borokinni
Linkedin:https://www.linkedin.com/in/adebisi-borokinni/
Twitter:https://twitter.com/Just_Adebisi
Josemaria Agulanna
Linkedin:https://www.linkedin.com/in/josemaria-agulanna/
Twitter:https://twitter.com/agulannajose