The official podcast of the Indian marketer, author and podcaster Yaagneshwaran Ganesh, popularly known as Yaag. Yaag is a self-experimenter and a philosopher at heart who shares his experiences and philosophies on marketing, startups, writing books, running podcasts, and more.
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The official podcast of the Indian marketer, author and podcaster Yaagneshwaran Ganesh, popularly known as Yaag. Yaag is a self-experimenter and a philosopher at heart who shares his experiences and philosophies on marketing, startups, writing books, running podcasts, and more.
How to set up a customer success organization : Jeff Breunsbach
The Yaag Project
44 minutes 24 seconds
3 years ago
How to set up a customer success organization : Jeff Breunsbach
In this episode, Jeff Breunscbach, the Director of Customer Experience at Higherlogic and the co-founder and host of the Gain Grow Retain Podcast, joins us to share his expertise on setting up a customer success organization.
He talks about:
--> As a first CS hire, what should the focus for the first 90 days be?
--> What processes to build during the first 90 days?
--> What to do when customers use your customer success team as support?
--> How does the role of a CSM look in a 50 member organization vs a 200 member org?
--> The qualities to look for when hiring a CSM
--> Whom should a customer marketer report to? And what does the CSM & customer marketer collaboration look like, and a lot more...
The Yaag Project
The official podcast of the Indian marketer, author and podcaster Yaagneshwaran Ganesh, popularly known as Yaag. Yaag is a self-experimenter and a philosopher at heart who shares his experiences and philosophies on marketing, startups, writing books, running podcasts, and more.
