The people closest to your customers are often the last to know what’s happening inside your business and it’s costing you. In this episode, Chris Willis sits down with Victoria Dew, CEO of Dewpoint Communications and author of the new report Connecting the Frontline, to explore why organizations still struggle to reach and engage their frontline workers. They unpack: The urgent workforce crisis in skilled trades and essential industriesWhy 72% of frontline employees don’t understand company ...
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The people closest to your customers are often the last to know what’s happening inside your business and it’s costing you. In this episode, Chris Willis sits down with Victoria Dew, CEO of Dewpoint Communications and author of the new report Connecting the Frontline, to explore why organizations still struggle to reach and engage their frontline workers. They unpack: The urgent workforce crisis in skilled trades and essential industriesWhy 72% of frontline employees don’t understand company ...
From Tactics to Strategic Influence: How Communicators Can Drive Real Business Impact
The WordBirds Podcast with Chris Willis
24 minutes
1 year ago
From Tactics to Strategic Influence: How Communicators Can Drive Real Business Impact
Why it matters: Communicators often get stuck in tactical roles, but real value comes from strategic influence. In this episode, Bronagh Hanley, Partner & CCO at Preface Global, shares how she built influence at companies like Netflix and Discovery, and how you can too. Key takeaways: Ask "why" to uncover the strategy behind every communication.Build C-suite relationships by proving the business value of comms.Learn how one strategic move can shift your entire career.Go deeper: Listen to ...
The WordBirds Podcast with Chris Willis
The people closest to your customers are often the last to know what’s happening inside your business and it’s costing you. In this episode, Chris Willis sits down with Victoria Dew, CEO of Dewpoint Communications and author of the new report Connecting the Frontline, to explore why organizations still struggle to reach and engage their frontline workers. They unpack: The urgent workforce crisis in skilled trades and essential industriesWhy 72% of frontline employees don’t understand company ...