Then a 23-year old law student looking to make a difference in his home state, Matt Rooney launched The Save Jersey Blog in August 2008 without any fanfare, a $0 budget and a homemade Facebook group page.  He began to write about both trending and under-the-radar topics in New Jersey politics. Matt recognized a critical need for an independent, pro-taxpayer voice in the New Jersey media and sought to meet it.  Over the next few years, Mr. Rooney’s one-man blogging operation quickly blossomed into the primary online gathering place for New Jersey’s long-beleaguered conservative movement with tens of thousands of weekly visitors (and some very vocal detractors, too) and well over a million unique visitors annually.  Save Jersey has been cited or credited hundreds of times over the years by news outlets from local and regional publications.