This week on the podcast, Lisa speaks with Gemma Edwards about the importance of storytelling, how to get the most out of LinkedIn, being creative, and couch to 5K.
Timestamps
(00:00) - Podcast introduction
(00:35) - Introduction to Gemma
(03:20) - Importance of storytelling in business
(11:08) - Benefits of networking
(14:49) - Dusty the flying dustbin, why we need creativity
(17:59) - Getting the most out of LinkedIn
(28:06) - Couch to 5K
About Gemma
Gemma is a freelance copy and content writer who transforms brand stories into engaging, conversational content that connects. With a background in mortgage underwriting, she brings precision and detail to every project. Known for her storytelling, SEO know-how, and collaborative spirit, Gemma helps businesses thrive with words that truly resonate.
Where to find Gemma
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Music from #Uppbeat
https://uppbeat.io/t/soundroll/good-thing