
Chahat Aggarwal is the founder of Impact Study Biz. She is also the women forum member at Forbes and the Indian president of Poland Business Council.
Impact Study Biz helps companies solve complex business problems in an ever-evolving market with limited resources. They aim to assist their clients to gain more market share, increase profits and reduce costs. There is a lot of focus on collecting the right data at Impact biz and churning it into digestible and scalable bits.
KEY TAKEAWAYS from this episode:
1. Understanding nudge marketing
2. Application of AI and data analytics for small businesses
3. Brand marketing and data analytics
4. How companies like Oyo and Dominos make data-centric decisions to increase sales
Chahatβs LinkedIn profile:
https://www.linkedin.com/in/chahataggarwal-ceo/
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