How to feel confident in pricing your products and/or services

https://is1-ssl.mzstatic.com/image/thumb/Podcasts116/v4/dd/08/02/dd080213-2d6f-b94a-c02a-8b92b329e76f/mza_528780495732965048.jpeg/600x600bb.jpg

The Winging It Podcast

Sassy Digital

81 episodes

9 months ago

A relatable business podcast for aspiring and inspiring entrepreneurs. Award winning Entrepreneur Lucy Hitchcock, Founder of Partner in Wine and Sassy Digital shows you how to build, maintain and totally own a career that you love in The Winging It Podcast. After launching and continuing to grow two successful businesses, Lucy is keen to help others do the same, and started the podcast to 'pick the brains' of other entrepreneurs for practical advice that you can easily implement in your business to grow it and make it a success.

Hosted on Acast. See acast.com/privacy for more information.

All content for The Winging It Podcast is the property of Sassy Digital and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hosted on Acast. See acast.com/privacy for more information.

Careers

Business,

Entrepreneurship

https://assets.pippa.io/shows/62444a2aee1b0d00142baf10/1705578707811-41a76c8fa6103f808e0ced3503c1473d.jpeg

How to feel confident in pricing your products and/or services

The Winging It Podcast

33 minutes 13 seconds

1 year ago

How to feel confident in pricing your products and/or services

** Download your Margin Calculator here**

Do you not feel confident when it comes to pricing your products or services?

In today's episode, I'm sharing exactly how to confidently price your product, looking at:

Perceived value vs actual price
Working out your margins to make sure you're turning a profit
Learning the hard way that you do not need to price your products or services to suit everyones budget

Drawing on my own experiences with The Everything Blanket, a luxury picnic blanket that I developed last year and sold 180 of on launch day, I'm sharing why I priced my picnic blanket at £145, how I dealt with negative comments around my pricing vs perceived value, and lastly, how you can learn from this success story.

Don't forget to subscribe and leave a review if you enjoyed this episode. Thank you for tuning in to the Winging It Podcast!

Want more? Find me and my businesses below elsewhere:

YouTube

Instagram

Partner in Wine

Hosted on Acast. See acast.com/privacy for more information.