The only thing worse than missing revenue goals is not knowing why. Your buyers have the answers. Ironically most organizations don't have the systems in place continuously get feedback from buyers about why they're winning and losing.
Clozd has conducted tens of thousands of buyer interviews, and on The Win Loss show, we'll show you the most common reasons B2B companies win and lose deals, and show you how you can leverage buyer intelligence to increase win rates, improve your sales strategy, strengthen your marketing messaging, build better products, and retain more customers.
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The only thing worse than missing revenue goals is not knowing why. Your buyers have the answers. Ironically most organizations don't have the systems in place continuously get feedback from buyers about why they're winning and losing.
Clozd has conducted tens of thousands of buyer interviews, and on The Win Loss show, we'll show you the most common reasons B2B companies win and lose deals, and show you how you can leverage buyer intelligence to increase win rates, improve your sales strategy, strengthen your marketing messaging, build better products, and retain more customers.
How to conduct a win-loss analysis interview like a pro | Win-Loss 101 Part 4
The Win-Loss Show
49 minutes 53 seconds
2 years ago
How to conduct a win-loss analysis interview like a pro | Win-Loss 101 Part 4
Chase Pendleton and Scott Varner—two of the best win-loss program managers at Clozd—are going to give you a crash course on how to conduct a top-notch win-loss interview that will reveal to you some of your greatest weaknesses as a company, and often some of your greatest strengths.
The Win-Loss Show
The only thing worse than missing revenue goals is not knowing why. Your buyers have the answers. Ironically most organizations don't have the systems in place continuously get feedback from buyers about why they're winning and losing.
Clozd has conducted tens of thousands of buyer interviews, and on The Win Loss show, we'll show you the most common reasons B2B companies win and lose deals, and show you how you can leverage buyer intelligence to increase win rates, improve your sales strategy, strengthen your marketing messaging, build better products, and retain more customers.