Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.
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Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.
TV is often dismissed as 'traditional' media, yet it's still a proven performance multiplier. Angela Voss, CEO of Marketing Architects, joins WARC's Ann Marie Kerwin and Alex Brownsell to explore how TV has become overlooked as a full funnel channel and why that needs to change. This episode is sponsored by Marketing Architects.
The WARC Podcast
Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.