New research: the state of creativity in 2025

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The WARC Podcast

WARC

360 episodes

4 days ago

Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.

Marketing

Business

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Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.

Marketing

Business

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New research: the state of creativity in 2025

The WARC Podcast

33 minutes 20 seconds

3 weeks ago

New research: the state of creativity in 2025

Producing high-quality insights and seizing cultural moments are challenges to creative confidence, according to new research. Natalia Ball (Mars Pet Nutrition) and Annie Smith (LIONS Advisory) join WARC's Anna Hamill to discuss the state of creativity in 2025. Read the full study here: State of Creativity 2025: A call for confidence.