Digitalization is helping companies leverage the data that is already available to them to create better products and become more agile. It is expected to play a bigger role in the future as companies seek new ways to gain a competitive advantage and unlock new opportunities. With the right roadmap to digital transformation, businesses that embrace it will be able to maximize the output from assets that are already available to them.  In this 10-part series, we’ll focus on the impact smart digital manufacturing is having and what to expect from it in the future. We’ll invite experts from different industries to share their experiences with digitalization. This series will shine a light on the road ahead for industries that are willing to embrace change brought on by digital transformation.  I’m your host, Bettina Pruemper, with Siemens Global Marketing and, in this first episode, I’m joined by Dr. Raffaello Lepratti, the Global Vice President of Manufacturing Operations Management, Business Development, and Segment Marketing at Siemens Digital Industries Software. In this episode, we’ll discuss smart digital manufacturing and cases where it has been successfully applied.   Tune in to learn more about the role digitalization is playing in helping companies solve problems and unlock opportunities, as well as the resources used by manufacturers to gain a competitive advantage and become leaders in their industries.   In this episode, you will learn: The role of digitalization (02:56) The major trends and challenges shaping the manufacturing industry today (04:44) The impact of the COVID-19 pandemic on the manufacturing industry (11:38) How can manufacturers gain competitive advantage and become leaders in their industries (12:38) A quote from Henry Ford, still valid today (15:41) What to expect in the upcoming episodes. (16:47)    Connect with Dr. Raffaello Lepratti: LinkedIn   Connect with Bettina Pruemper: LinkedIn Hosted on Acast. See acast.com/privacy for more information.