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The Visionary Chronicles
Bryan Smeltzer
200 episodes
6 days ago
Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built, a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
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Entrepreneurship
Business,
Management,
Marketing
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All content for The Visionary Chronicles is the property of Bryan Smeltzer and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built, a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Show more...
Entrepreneurship
Business,
Management,
Marketing
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Visionary Leadership | Implementing Long-Term Strategy in a Short-Term Culture
The Visionary Chronicles
39 minutes
2 weeks ago
Visionary Leadership | Implementing Long-Term Strategy in a Short-Term Culture
CHRONICLE 220 The Visionary Chronicles Podcast Visionary Leadership | Implementing Long-Term Strategy in a Short-Term Culture CHRONICLE 220 The Visionary Chronicles Podcast Visionary Leadership | Implementing Long-Term Strategy in a Short-Term Culture INTRO | Welcome to "The Visionary Chronicles," where we explore the principles, practices, and perspectives that separate truly transformational leaders from those who simply manage the status quo. Today, we're tackling one of the most critical challenges facing modern business leaders—how to implement a genuine long-term strategy in a culture that's become addicted to short-term results. We live in an era of unprecedented immediacy. Quarterly earnings reports, real-time social media reactions, instant customer feedback, and daily stock price fluctuations—everything pushes leaders toward short-term thinking. Ironically, the companies that have created the most value, innovation, and lasting impact are those led by visionaries who refused to succumb to this pressure. Unlock the secrets to transformative leadership in this episode of The Visionary Chronicles, we dive into the mindset, strategies, and culture-building principles that empower visionary leaders to shape sustainable growth and long-term success—despite the pressures of short-term results. Whether you're a CEO, entrepreneur, or team leader, this is your guide to building a brand that endures. Discover how leaders like Steve Jobs, Jeff Bezos, and Satya Nadella defied short-term culture to build generational brands. Learn actionable strategies for fostering innovation, empowering your team, and creating a brand culture that prioritizes long-term vision over immediate gains. From governance and resource allocation to building resilience and competitive positioning, this episode is packed with strategic insights to elevate your leadership and business growth. You’ll explore key takeaways like: - The five pillars of implementing long-term strategy: governance, resource allocation, measurement, culture, and competitive positioning. - How to foster a culture of innovation and bold thinking while maintaining strategic discipline. - Real-world examples of how visionary brands like Apple, Amazon, and Microsoft maintained focus and redefined industries. Are you ready to think differently, act boldly, and lead with intention? Join the discussion, unlock your brand's potential, and gain the expertise needed to create lasting impact. Don’t forget to comment below with your thoughts, share your experiences, and subscribe for more insights into visionary leadership and sustainable business growth. The future belongs to leaders bold enough to shape it—will you be one of them? #businessculture #visionaryleadership #longtermstrategy #shorttermculture #transformationalleaders CHAPTERS: 00:00 - Visionary Leadership 05:17 - Short Term Culture Crisis 09:34 - Long Term Thinking Benefits 12:48 - 5 Pillars of Strategy Implementation 15:14 - Effective Resource Allocation 17:50 - Measurement and Accountability Systems 19:58 - Culture and Leadership Development 24:52 - Competitive Positioning Strategies 26:44 - Case Study: Microsoft 29:55 - Maintaining Strategic Discipline 32:57 - Closing Remarks 35:49 - Key Takeaways 37:18 - Get Your Copy of The Visionary Leader ----more----   If this episode resonated with you, I encourage you to grab a copy of The Visionary Leader; The Success Principles of The World’s Greatest Visionaries. It’s available NOW wherever books are sold — and it’s the perfect companion if you’re looking to reignite your purpose, or lead with more clarity in a complex world. Purchase | The Visionary Leader As a thank you to my loyal podcast listeners and the visionary community we're building together, you can now grab the eBook version for just $1.99. This book is the culmination of decades of research, experiences, and real-world insights into what makes leaders like Steve Jobs, Leonardo da Vinci, and Elon Musk truly Vi
The Visionary Chronicles
Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built, a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.