In this episode we are talking to Mohamed Abdulaziz, a go-to-market veteran. While working for a P&G distributor and other multinationals he learned and developed the fundamental models and tactics that he would later need. He widened his exposure through multi consultation assignments for several industries. Finally, he consolidated the journey in founding and leading Brimore, a parallel distribution platform in the MEA region.

Brimore allows local suppliers to have nationwide coverage through a network of individual distributors (Mostly housewives) selling their products in their circles using all possible channels.

The VC4A Founder Series is a podcast series where African startup founders share their stories of resilience and answer questions about the challenges and opportunities encountered during their entrepreneurship journey.

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