The VA Simple™ Podcast is your no-fluff guide to building a freedom-based Virtual Assistant business—starting with the skills you already have.
Hosted by Susan Mershon, The Techie Mentor, each short, actionable episode gives you the clarity and strategy you need to launch, grow, and scale a business that works for you. If you’re tired of guessing, overthinking, or trying to do it all from scratch, this podcast will help you simplify the process, attract real clients, and build a business with confidence.
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The VA Simple™ Podcast is your no-fluff guide to building a freedom-based Virtual Assistant business—starting with the skills you already have.
Hosted by Susan Mershon, The Techie Mentor, each short, actionable episode gives you the clarity and strategy you need to launch, grow, and scale a business that works for you. If you’re tired of guessing, overthinking, or trying to do it all from scratch, this podcast will help you simplify the process, attract real clients, and build a business with confidence.
VASP #284: How to Choose Your Virtual Assistant Niche (And Why It Actually Matters)
The VA Simple™ Podcast
10 minutes 50 seconds
6 months ago
VASP #284: How to Choose Your Virtual Assistant Niche (And Why It Actually Matters)
Struggling to attract clients or stand out online?It might be because you haven’t chosen a clear virtual assistant niche yet—and that could be the reason your business feels stuck (or broke).
In this episode, I’m breaking down:✔️ What a niche actually is (and why most people get it wrong)✔️ The difference between an industry and a profession—and why it matters✔️ Why “helping everyone” makes you invisible✔️ How to choose your niche, even if you’re brand new✔️ The truth about VA courses that skip marketing and leave you broke
This is Step 3 of the VA Simple Guides, my no-fluff series to help you build a real business using the skills you already have.
By the end, you’ll finally understand who you’re selling to—and how to actually get noticed.
👉 Ready to find your starting skill?Take the [VA Skills Quiz] and grab the [Simple Start Blueprint] to walk through the full 6-step system.
🎧 Subscribe for more episodes—and let’s build your business the smart way.
This episode is part of my updated VA Simple Guides series—refreshed and restructured to give you real strategy, not fluff.
The VA Simple™ Podcast
The VA Simple™ Podcast is your no-fluff guide to building a freedom-based Virtual Assistant business—starting with the skills you already have.
Hosted by Susan Mershon, The Techie Mentor, each short, actionable episode gives you the clarity and strategy you need to launch, grow, and scale a business that works for you. If you’re tired of guessing, overthinking, or trying to do it all from scratch, this podcast will help you simplify the process, attract real clients, and build a business with confidence.
