Jason Brownlee is the founder of Colourtext, a company that translates consumer insights into creative brand development and market growth.

His past roles include Head of Audience Insight at Emap (now Bauer Media), the establishment of research consultancy ‘Other Lines of Enquiry’ and founder of Dollywagon Media Sciences.

I met Jason when he was the main man behind research projects for the Kiss and Magic radio brands and Kerrang, FHM and Q magazines at EMAP. I had the pleasure of working on these brands too through Angel Marketing – now known as Angel London.

If you are interested in the value of audio advertising and in ways to make your radio or podcast ads more effective, listen up.