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The Upshot Podcast
Upshot Design
3 episodes
4 days ago
The Upshot Podcast is here to delve into the wonderful world of third sector comms and design. How important is branding and marketing to charities? What challenges do they face in these areas? What pain points do they encounter, and what lessons have they learnt that could help others benefit? You'll hear personal anecdotes, valuable learning points and get a first-hand insight into the world of charities including Macmillan Cancer Support, Dogs Trust and First Give, and how they approach and apply their brands. Let us know your thoughts and join the conversation!
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Non-Profit
Business
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All content for The Upshot Podcast is the property of Upshot Design and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Upshot Podcast is here to delve into the wonderful world of third sector comms and design. How important is branding and marketing to charities? What challenges do they face in these areas? What pain points do they encounter, and what lessons have they learnt that could help others benefit? You'll hear personal anecdotes, valuable learning points and get a first-hand insight into the world of charities including Macmillan Cancer Support, Dogs Trust and First Give, and how they approach and apply their brands. Let us know your thoughts and join the conversation!
Show more...
Non-Profit
Business
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Episode 3: Kath Simpson, Creative Switch
The Upshot Podcast
50 minutes 20 seconds
3 years ago
Episode 3: Kath Simpson, Creative Switch

"…saving you energy, time and frustration down the line you’ve got everything in one place and a better grasp of the problem that needs solving."

Joined by Kath Simpson, a design consultant with extensive charity experience, we discuss the trusty design brief and ask the question "can a good design brief actually save your charity money?".

Find out what information to include and why it's so critical to project success.

The Upshot Podcast
The Upshot Podcast is here to delve into the wonderful world of third sector comms and design. How important is branding and marketing to charities? What challenges do they face in these areas? What pain points do they encounter, and what lessons have they learnt that could help others benefit? You'll hear personal anecdotes, valuable learning points and get a first-hand insight into the world of charities including Macmillan Cancer Support, Dogs Trust and First Give, and how they approach and apply their brands. Let us know your thoughts and join the conversation!