Ever wondered why we often gravitate towards things that others are already buzzing about?

This magnetic pull is the work of social proof, a psychological phenomenon that significantly influences our decisions.

Imagine you're strolling down a busy street, deciding where to dine. One restaurant is bustling with happy diners, while another is eerily quiet. Instinctively, you're drawn to the lively spot. That's social proof in action!

in today's podcast we will learn how marketers are using social proofs almost everywhere, what is psychology behind it and how you can also use it!